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Start Ups

26 posts

When Innovation Trumps Experience

Many job postings today require a good bit of experience. 8 years here. 10 years there. And rightly so, they want hires who know what they are doing. What you need to make sure however, is that experience doesn’t replace hard work and innovation. What happens when things change so fast your experience isn’t relevant anymore? That’s […]

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Over Communicate

As I learn more about client work, there’s one piece of advice I would give to everyone – OVER communicate. And I don’t mean be constantly bugging them and asking them questions. That’s a pain. Instead, just keep them updated with what you are working on. People just like to know you’re working and making […]

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Why Don’t You Just Work for Google?

“Why don’t you just go work for Google?” I get this question occasionally from very well meaning people. They see that I work in software and the web and assume that I would want to go to the “mecca” of the web – Google. But the truth is, although I love what I do with […]

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Time ≠ Money

Growing up, there’s an idea that often gets perpetuated. That time equals money. The fact is, time is far more valuable than money. And there are ways to make money that don’t necessarily take time. So don’t bill by the hour. Find ways to add lots of value immediately.

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Simplify

If you are struggling with a problem, chances are you need to simplify it. Things naturally breed complexity. Atrophy is real and complexity builds on itself. Embrace the complexity, but seek simplicity. The challenge is knowing when to simplify. Simplify too soon, and you’ll miss something important. Simplify too late and you’ve missed some key […]

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Get Good

There’s a distinct difference between those who are good at something and those that aren’t. I see this all the time in marketing. There are people who are really good at checking off boxes on a to-do list or at looking busy for their boss, but don’t drive real returns. Many careers allow these people […]

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