Stumbled across this gif the other day. Perhaps it’s not accurate for you, but it’s sure accurate everyday for me. And it’s OK to say I have no idea what I’m doing, but I’m also going to do everything I can to make it work.
Whenever we hear a news story that touches our hearts or makes us angry at injustice, it’s tempting to take a side. Often we take the side that we identify most with, whether it’s because of race, creed, gender, or any number of other factors. And then we often decide which party is guilty without […]
From time-to-time I get the opportunity to consult with nonprofit organizations on their communications and marketing. The number one problem I see in these organizations is an inability to tell their story well. By creating a nonprofit organization, you are stating that you want to achieve a specific mission. This mission is the guidepost, the […]
In case you missed Apple’s Letter to Customers released recently, it lays out a pretty strong case for why Apple is refusing to work with the FBI to crack an iPhone encryption. The case details are immense, and frankly, somewhat complicated – especially for those without a technical background (if you really care about reading […]
One video I’ve been thinking a lot about is this video over at BigThink. It’s a simple premise: When your body tells you to quit, you’re only at about 40% of your total capacity. That means when you’re ready to give up, you still have 60% left in the tank. So next time you’re working on a […]
There are things in life worth fighting for. There are times to stand up for what you care about, what you believe, and what you know is right. And there are things that are worth letting go. It’s not worth the conversation, argument, or debate. It’s not worth the conflict. Most people I’ve met tend […]
For a long time, sales was a mystery to me. I didn’t understand it. And every time I’d worked with a salesperson, I felt like I needed to take a shower. But as I got more into business, you realize that the reason sales people give you the creeps is probably because they are bad […]
A Day is a Mini Lifetime – Zig Ziglar The time you spend in a day is a microcosm of how you spend your life. Work is important and valuable, but is that how you want to spend your life? Even worse, is the time you (and I) spend on social media, watching TV, or […]
When you work together with two people, it’s often the default to assume you want the same things out of the project. The project seems like a good idea, so two people partner on creating something. But somewhere along the way, you realize that you’re ultimately wanting a couple different things out of the project. […]
Weekly, I consult with small and medium sized businesses. Typically, I talk to the business owner or manager since they aren’t large enough to have a full-time marketing person. At first they are looking for the marketing “silver bullet”. They want to know which channel (or channels) will provide the most money for them. Besides […]